Brandwashed by Martin Lindstrom Book Review: Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy by Martin Lindstrom. From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate. Marketing visionary Martin Lindstrom has been on the front line of the branding for over twenty years. In Brandwashed, he turns the spotlight on.
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Sep 20, Minutes. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars.
This searing expose introduces a new class of brnadwashed, techniques, and seductions—the Hidden Persuaders of the 21st century—and shows why they are more insidious and pervasive than ever.
It is no coincidence that Martin Lindstrom is the author of both of those books. Brandwashed is smart, thought-provoking, and laugh out loud funny. Savvy marketers will oindstrom notes.
Martin has changed the way I view brands and consumer behaviors. What Millions do Online and Why it Matters.
Brandwashed by Martin Lindstrom | : Books
Surely he received some of his inspiration from Priceline. Buy the Audiobook Download: Apple Linsdtrom downpour eMusic audiobooks. Also by Martin Lindstrom. See all books by Martin Lindstrom.
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